Paid advertising · Google & Meta

Paid advertising that buys leads, not clicks

Google Ads and Meta campaigns with conversion tracking, creative that sells, and dashboards you can actually read.

Spend only what you can attribute

Lone Crest builds paid programs around inquiries and cost per lead — for local service businesses, trucking companies running recruiting or shipper campaigns, and B2B brands that need pipeline, not vanity reach.

We pair ads with landing pages that convert. If the site leaks, we fix the page before we scale spend.

How we run paid media

  • Google Search and Performance campaigns structured around profitable intent
  • Meta ads with creative testing (including UGC-style and brand film cuts)
  • Conversion tracking, GA4, and call/form attribution
  • Landing pages aligned to the keyword or audience — not a homepage dump
  • Weekly iteration with reporting that shows spend → leads

Stack it with the rest of the funnel

Ads work harder when SEO and the site are healthy — see SEO services and website design.

Carriers often pair paid social recruiting with career pages; shippers need search that matches equipment and lanes — start at trucking marketing.

Talk paid strategy and we’ll scope a test that protects your budget.

Frequently asked questions

What’s the minimum ad budget?

It depends on market competition and goals. We’ll recommend a test budget that can produce statistically useful lead data — not a vanity spend floor.

Do you manage Google Ads for trucking companies?

Yes — driver recruiting, shipper lead gen, and brand search protection, with landing pages built for freight buyers and CDL applicants.